https://www.linkedin.com/learning/content-marketing-ways-to-repurpose-video-content

If you’re looking for new ways to engage with your audience, why not revisit what you already have? Recycling content across platforms can boost engagement with your audience and brand, especially if you know how to do it quickly and make it a key part of your marketing campaign. Join content marketing and video expert Tamara Thompson in this timely skills-based course, as she teaches you practical strategies to repurpose video content in seven different, results-driven ways.

Learn to repurpose video for social media graphics, TikTok and Instagram, podcasts, ad campaigns, presentations, and digital products. Tamara shows you how to identify the types of videos that are best suited for repurposing, as well as how to articulate your rationale to stakeholders and pick a medium that works for you. Don’t get bogged down in thinking you need brand-new content every time you want to engage with your community. Find out how to build momentum with what you already have—and turn the old into something new.