When the most utilized information sources for industrial companies are websites, search engines, leaflets and catalogs, the company’s branding must stand above the rest in order to succeed at all. While I’ll always stress the importance of good content, it’s the visual aspect of your brand that first grabs an audience’s attention. Thus, good visual brand design provides you these competitive advantages.

In a busy world, with many competing brands and other distractions, your brand identity will often be the difference between success and failure. Learning how to design the brand you dreamed of or learning to create brands for other companies gives you this highly paid and very on demand skills.

In this course I will teach you how to design brands from concept to finish. The course will be a project-based course and will use the learn-by-doing approach where you will be walked in details through the brand design process from logo design to business cards, branded t-shirts, brochures, leaflets, letterheads, envelopes, website banners, etc.

I am a certified design instructor and I've designed brands for my own startups as well as for other companies for many years. I will teach you how to design a strong visual brand that creates a sense of unity and cohesiveness, by maintaining a consistent and clear brand across all marketing channels, because only then customers can instantly recognize your brand.

Visual branding shows that you take pride in your business. Customers will recognize the investment you make in your own business’s success and know you will deliver with the same passion when it comes to serving their needs.

The attention to details in brand design, even something as simple as a business card, can reassure your customers that you value any and all aspects of your business.

Professional branding immediately gives people the impression that you're an established, confident, and trustworthy company.

Whether a business is a small startup or has hundreds of employees, getting the brand design in order will bring you more customers, make your product more easily recognizable, and encourage people to come back for more.