




http://www.underconsideration.com/brandnew/archives/new_custom_type_family_for_dominos_pizza_by_monotype_studio.php
Established in 1960, Domino’s Pizza is one of the most recognized pizza delivery companies in the world with a network of nearly 11,000 company-owned and franchise-owned stores in the United States (hosting 4,986 of them) and 70 other countries, delivering more than 1 million pizzas a day worldwide. Over the past few years, those pizzas have been delivered in increasingly better-looking boxes with elaborate illustration and typographic schemes that have gone beyond the early days when the boxes sported nothing more than the Domino’s Pizza logo. Since 2008, Crispin Porter + Bogusky (CP+B) has been their agency of record and have shepherded Domino’s through an evolution in good design — you might remember 2012’s sexy, black Handmade Pan Pizza box — bringing us to the project at hand: Pizza Press™, a custom type family commissioned by CP+B and designed by Monotype Studio.
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