Mobile friendly and retina-ready design. Unlimited header layouts (move logo, navigation menu, turn on/off widgets, upload a background, etc). Fully brandable theme (replace our info with your info in the theme options panel). Custom "Layouts" plugin to customize header, sidebar and layout design for all pages and post (also product pages and category pages). Seo optimized: seo features in each page and post (seo fields in each product page).