https://www.linkedin.com/learning/shopify-ecommerce-marketing-strategy
To sell online, you need more than a dynamic website; you need to think like a marketer. Luckily, Shopify was built with marketing in mind. With Shopify, you can create a complete storefront without writing a line of code and can use the built-in marketing options to drive traffic and maximize online sales. In this course, digital marketing consultant Sam Dey shares the tactics and tips you need to build your Shopify store for success. Sam includes key information on topics like: the basics of using Shopify; how to advertise your store across platforms - including social media, YouTube, and Google; as well as how to use Amazon and Shopify together. Sam also shares valuable insight into how to select the right ecommerce platform for your products, including coverage of SamCart, WooCommerce, and payment gateways. Get the timely information you need to launch and promote your Shopify store and elevate your ecommerce business.
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