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Karl Taylor Photography - Food Photography: Clinique Style Advertising Shoot: Planning & LightingKarl Taylor Photography - Food Photography: Clinique Style Advertising Shoot: Planning & Lighting

Karl Taylor Photography - Clinique Style Advertising Shoot: Planning & Lighting
English | 47m | Video: 1080p
https://www.karltayloreducation.com/class/clinique-style-advertising-photography-2/

For this particular product photography class Karl replicates a Clinique-style advertising shot and demonstrates the process of working to a brief. Guided by the brand’s fresh, clean style, Karl explains how to light and style a high-end advertising image. You’ll be able to watch, step-by-step, as Karl shares his shooting process and reveals some top tips for effective product photography.


In this first part of the shoot Karl outlines the challenges he expects to face throughout the shoot and starts work on his lighting setup, focusing initially on achieving the clean white background typical of Clinique advertising images and perfecting the gradient lighting on the silver caps of the bottles.


Karl Taylor Photography - Clinique Style Advertising Shoot: Planning & Lighting


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