In this series of After Effects tutorials, you'll learn a step-by-step approach to creating a type-based project - in this case, a Public Service Style Announcement on Food Safety.
We take some time at the beginning of the tutorial to talk about many of the techniques used to create the assets for the project in Illustrator. We don't look at the process for creating every piece, but the techniques you will learn are exactly what you would need to create every asset for this project on your own. We then go on to learn a very important step of the process, for getting highly-detailed assets out of Illustrator and imported to After Effects. From there, we learn every step for bringing the Illustrator created assets to life inside of After Effects. We discuss the thinking behind leading the viewer's eye, in the order you want something to be read. This training is a must for anyone wanting to learn more about creating motion graphics that convey a message only using words on the screen. This powerful medium is fun to learn and lends itself to endless creative possibilities. Home Page - https://www.pluralsight.com/courses/storytelling-type-after-effects-1064
By the end of this tutorial, you will have your own animated typography piece as well as the knowledge to create your own message and convey that message with the tools and workflows that Illustrator and After Effect provide.
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