Everything you need to know to create effective brick & mortar retail stores: Image, Display, Storefront, and Lighting.

Store Design is an informative, stimulating course that provides everything you need to design retail stores. You will create stores that establish a strong image, attract shoppers, and motivate buying...in short, well-conceived designs...that sell.

You will gain a comprehensive knowledge of what makes a successful retail store design, and the pitfalls to avoid.

Determine the correct image for your store
Design a sensible, logical floor plan
Create totally effective product presentation
Design storefronts that attract, sell and reinforce the store image
Design vibrant and effective lighting
Store Design is your guided tour through the entire retail design process.

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