What you'll learn
Learn the basic concepts of Search Engine Optimization (SEO)
Master the techniques for effective keyword research to identify the best keywords for your content and target audience.
Gain skills in optimizing website content, including title tags, meta descriptions, headers, and images, to improve search engine rankings.
Learn how to build high-quality backlinks, engage in content marketing, and utilize social media to boost your website’s authority and ranking.
Understand technical aspects of SEO, such as improving website speed, mobile-friendliness, and ensuring proper site indexing.
Learn how to use tools like Google Analytics and Google Search Console to track SEO performance and make data-driven decisions.
Discover strategies to optimize your business for local search results, including creating and managing Google My Business listings.

Requirements
Basic Computer Skills
A basic understanding of how to use a computer and navigate the internet.
This course is designed for beginners, so no prior knowledge of SEO is required.
You will need a computer or laptop with internet access to participate in the course and complete the exercises.
An eagerness to learn and apply SEO techniques to improve website visibility.