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Social Media for Business: Pros, Cons, and Your Potential
 Social Media for Business: Pros, Cons, and Your Potential
Duration: 1hr | Video: h264, yuv420p, 1280x720 30fps | Audio: aac, 44100 Hz, 2ch | 1.3 GB
Genre: eLearning | Language: English

 

Learn the truths about using social media for a company, including 4 steps to building a foundation for success


Most American businesses are using at least one social media network to promote their company; sometimes as many as four or five. But before you expand your social media usage, or begin to start promoting a company on social media, there are some important things to consider.

This course will present you with the honest pros and cons of using social media in the business setting. While there are many good reasons to use networks such as Facebook, Twitter, Instagram, Linkedin, Pinterest and more, there are also negative side effects to be aware of; and only with a true understanding of all things good and bad about social media usage can you be ready for what is ahead.

You’ll learn why using social media networks are a great idea and how far we’ve come in using digital communications to advertise companies, as well as how to deal with negative comments and new time management techniques.

 

What am I going to get from this course?

  • Over 9 lectures and 1 hour of content!
  • Understand what is good about using social media for a company (pros)
  • Understand the drawbacks of using social media for a company (cons) and what to do to limit their impact
  • Evaluate your potential usage of social media in four key areas, and how to fully leverage its communicative power
  • Learn how American companies benchmark where they stand against their competition on social media
  • Discover many different types of "shareworthy" content you'll need for your company's networks
  • Gain insight on how to best utilize social media to promote your business for free
  • Learn how to best engage (interact) with customers, potential customers, and people who post negative comments about your business
  • Get helpful hints on time management techniques and how/when to engage with fans and followers
  • Download a sample spreadsheet for performing competitive research for benchmarking
  • Download and utilize a worksheet containing sample successful content types and an area for you to fill in what your company could post

 

Home Page - https://www.udemy.com/social-media-for-business-pros-cons-and-your-potential/

 

Social Media for Business: Pros, Cons, and Your Potential
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Social Media for Business: Pros, Cons, and Your Potential
   


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