Allan Haley on the Evolution of Typeface Design
MP4 | Video: 720p | Duration: 1:38:03 | English | Subtitles: VTT | 1773.7 MB

 

Allan Haley is a consultant, educator, and formerly the Director of Words and Letters at Monotype. He is a giant in the typography community, responsible for maintaining a link to the history of type while keeping tabs on its future.

In this interview, a partnership between Lynda.com and AIGA, Allan talks to Kristin Ellison about typography: why typography inspires a passionate response from cognoscenti and laymen alike, how the evolution from metal-set to digital type has impacted interest, and why certain typefaces endure. They also discuss

• The qualities of a great typeface
• Advice for typeface designers
• The impact of craftspeople like Doyald Young and the Maker movement
• Marketing typefaces and combatting font piracy
• Developing Monotype's Fonts.com library
• Why Monotype reinvests in fonts like Metro and Gill Sans
• Leaving Monotype to consult
• What makes a good addition to a font library
• How to design a font to fulfill a gap in the marketplace
• What's on the horizon for typography