Published 2/2023MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 2.20 GB | Duration: 1h 46m

Cutting edge online marketing secrets to dominate the digital landscape

What you'll learn

Understand and apply digital marketing strats to drive online growth and increase conversions.

Develop and execute a comprehensive digital marketing plan, including SEO, SEM, social media marketing, email marketing, and content marketing.

Analyze and track website and marketing performance using web analytics tools, and use data to optimize and improve campaigns.

Stay current with the latest trends and best practices in digital marketing, and gain hands-on experience through practical exercises and real-world case studie

Requirements

The course is designed for bners and intermediate level students, so there are no specific prerequisites required. However, it would be beneficial for students to have a basic understanding of internet and technology. Additionally, some knowledge of marketing principles and concepts would be helpful, but not essential. The course is designed to be accessible to anyone interested in learning about digital marketing, regardless of their background or experience. All necessary materials will be provided during the course, so students will not need to purchase any additional resources or software. As the course is online, students will need a computer or mobile device with internet access, and should be familiar with using common web browsers and basic computer applications. A willingness to learn and an open mind to new ideas and concepts is all that is required to get the most out of the course.

Description

Are you ready to join the digital marketing revolution? This fun and useful course is packed with cutting-edge marketing strats and the latest trends in bite sized information that will help you take your online presence to new heights. From mastering the art of social media to creating killer email marketing, we'll cover it all! By the end of the course, you'll be able to create a comprehensive digital marketing plan that drives more traffic to your website and increases conversions. You'll learn how to use social media platforms like Facebook, Twitter, and Instagram to grow your audience and engage with potential customers. You'll also learn how to create effective email marketing campaigns that will help you build relationships with your customers and increase sales.But it's not just about learning, it's about taking action but also applying what you've learned to your business and seeing results. In addition, you'll learn how to use web analytics tools to track and measure the performance of your website and marketing campaigns. This will help you understand your audience and make data-driven decisions about how to improve your online presence.So what are you waiting for? Put on your marketing hat on and join the digital marketing revolution to take your online presence to new heights with this exciting course! Let's get started on this wild ride of digital marketing!

Overview

Section 1: Introduction

Lecture 1 Definition of digital marketing for online success

Lecture 2 The impact of digital marketing on online success

Lecture 3 The importance of digital marketing in today's online world

Lecture 4 The role of digital marketing in driving online success

Section 2: Understanding the Audience for Online Success

Lecture 5 Identifying the target audience for online success

Lecture 6 Creating buyer personas for online success

Lecture 7 Understanding the online buyer's journey

Section 3: Website Optimization for Online Success

Lecture 8 Website design and structure for online success

Lecture 9 User experience (UX) and user interface (UI) design for online success

Lecture 10 Search ee optimization (SEO) for online success

Lecture 11 Conversion rate optimization (CRO) for online success

Section 4: Content Marketing for Online Success

Lecture 12 Introduction to content marketing for online success

Lecture 13 Creating effective content for online success

Lecture 14 Content distribution and promotion for online success

Lecture 15 Measuring the success of content marketing for online success

Section 5: Social Media Marketing for Online Success

Lecture 16 Introduction to social media marketing for online success

Lecture 17 Social media platforms and their differences for online success

Lecture 18 Developing a social media strategy for online success

Lecture 19 Best practices for creating and promoting social media content for online sucess

Section 6: Email Marketing for Online Success

Lecture 20 Introduction to email marketing for online success

Lecture 21 Building an email list for online success

Lecture 22 Creating effective email campaigns for online success

Lecture 23 Measuring the success of email campaigns for online success

Section 7: Pay-per-click (PPC) Advertising for Online Success

Lecture 24 Introduction to PPC advertising for online success

Lecture 25 Keyword research and targeting for online success

Lecture 26 Creating effective PPC ads for online success

Lecture 27 Measuring the success of PPC campaigns for online success

Section 8: Analytics for Online Success

Lecture 28 Introduction to analytics for online success

Lecture 29 The importance of data in digital marketing for online success

Lecture 30 Measuring the success of digital marketing campaigns for online success

Lecture 31 Understanding and using Google Analytics for online success

Section 9: Pay-per-click (PPC) Advertising for Online Success

Lecture 32 Brig it all together for online success

Lecture 33 Creating a comprehensive digital marketing plan for online success

This course is intended for a wide range of learners, including: Business owners and entrepreneurs who want to learn how to effectively market their products or services online Marketing professionals looking to expand their skills and knowledge in digital marketing Students and recent graduates interested in pursuing a career in digital marketing Anyone looking to improve their personal brand or online presence Those who are looking to gain a competitive edge in the job market by learning new digital marketing skills. The course is tailored to meet the needs of a wide range of learners, regardless of their background or experience level. It is suitable for both bners and those with some experience in digital marketing, as it covers both the fundamentals and more advanced topics in the field.

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