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Certification Course in Retail Management

Last updated 01/2023Duration: 2h 13m | Video: .MP4, 1280x720 30 fps | Audio: AAC, 48 kHz, 2ch | Size: 1.48 GBGenre: eLearning | Language: English[Auto]


 

Enhance your skills in the ever growing Retail industry - Cover latest trends, case studies

What you'll learn

Explain different retail formats

Know about key players

Different factors affecting Pricing

Principles of Merchandising

Improve Sales and Service of your business

Know popular tips and tricks in Visual Merchandising

Improve your understanding of Retail KPIs

Process improvement

Common trends in technology

Improving Leadership skills

Requirements

Understanding of the English language.

Interest in retail

Interest in Business, Leadership and Management

Description

Are you someone who wants to join the retail industry?

Are you someone who wants to be a retail entrepreneur?

Or anyone who wants to know more about this interesting industry?

If the answer to all these questions is a yes, then you’ve landed on the right place

Retail is an ever-growing industry. Retail management saves and ensures the customers easily locate their desired merchandise and return home satisfied. An effective management avoids unnecessary chaos at the store and rather increase the sales of the store. This course is suitable for all - Operation, Sales, VM, HR, Logistics if you want to enter in Retail domain.

Section 1: Retail Industry Overview

1. Meaning

Explain the meaning and importance of Retail

Differentiate between Customer and Consumer

2. Story of Retail

Describe the evolution of Retail

Differentiate between Organised and Unorganised Retail

Explain the key characteristics of Organised Retail

Explain the key characteristics of Unorganised Retail

3. Common Formats

Describe the common formats in Retail industry

4. Key Players

List the key players

5. 6 Ps of Retail

Explain the meaning and importance of 6Ps of Retail

6. Functions/Departments in Retail

Explain the key functions/departments in retail.

7. Career opportunities in Retail industry

List the key profiles in the retail industry

Explain the key skills required to perform these roles

Section 2: Pricing

1. Pricing Methods

Explain the meaning and importance of various pricing methods

2. Price elasticity

Describe the meaning of price elasticity of demand

Explain the significance of Price elasticity

Calculate the price elasticity

3. Survey - Willingness to pay

Take feedback on price worth

Explain the preferred Price points

Section 3: Supply Chain Management

1. Is Supply Chain that simple?

Explain that supply chain in the practical situation can be complicated

Understand the practical scenario of a complicated supply chain

Section 4: Buying and Merchandising

1. Principles of Merchandising

Explain the various principles to consider in merchandising

Section 5: Barcodes

1. Meaning

Explain the meaning and importance of Barcodes

2. Common types

Explain the common types of Barcodes

3. What is GTIN

Illustrate the reason behind fog GTIN

Explain the meaning and importance of GTIN

Explain common standards in GTIN

4. How to generate Barcodes

Generate barcodes for the products

Section 6: Visual Merchandising

1. Meaning and Importance

Explain the meaning of Visual Merchandising

Describe the importance and some fun facts in Visual Merchandising

Explain the importance of 5 senses in Visual merchandising

2. Key elements

Explain the key elements

3. Store Exteriors and Store Interiors

Describe the meaning of Store Exteriors and Store Interiors

Explain the meaning and importance of store facade and window display

Apply tactics to improve the sales

4. Store Layouts

Describe the meaning of Store Layouts

Explain various types of Store Layouts

5. Fixtures

Describe the meaning of Fixtures

Explain various types of Fixtures and their usage

6. Product Presentation/Merchandise Arrangement

Describe the meaning of Product presentation/merchandise arrangements

Apply the tips to improve the presentation

Apply the tips to reduce the wastage

7. Signages

Describe the meaning of Signages

Explain the types of signages

Apply the tactics to improve the sales

8. Planogram

Describe the meaning of Planogram

Explain the importance of Planogram

9. Popular Tips and Tricks

Explain the colour wheel and impact of colours

Describe various colour schemes

Explain the meaning and importance of color blocking

Explain the meaning and importance of endcaps

Explain the meaning and importance of Pyramid principle

Apply the popular tips and tricks in Visual merchandising

10. Casestudy

Casestudy

Section 9: Point of Sale (POS)

1. Meaning

Describe the meaning of Point of Sale (POS)

Explain the importance of Point of Sale (POS)

2. Casestudy

Casestudy

Section 14: Process Improvement

1. Lean vs. Six-Sigma vs. Lean Six Sigma

Explain Lean, Six-Sigma, Lean Six-Sigma quality control methods

Describe the key principles of Lean

Explain different types of wastes

Describe the steps in Six-Sigma

2. 5S methodology

Describe 5S methodology

3. Case-study

Casestudy

4. Unmanaged Inventory

Casestudy

Section 18: Luxury Brand Management

1. Tips applied by Luxury Brands

Analyse the tips applied by Luxury Brands

Apply the tips in your brand

Section 19: Legal

1. Common Legal Teologies

Explain the commonly used legal teologies

Section 21: Interesting facts

Interesting facts

Who this course is for

Those who want to enhance their skills in Retail Management

HomePage:

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