Last updated 3/2017MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 1.08 GB | Duration: 8h 24m
Extend your business and marketing skills by learning tactics to keep your customers motivated using Infusionsoft What you'll learn Discover strats to wow new and existing customers Sell products online and get paid Get to know eCommerce Plumbing and automation Create a customer satisfaction surveyIn-depth explanation of how to master common tools such as campaign links, campaign merge fields, internal forms, and My Day Generate leads offline, online, and using social media Requirements You need to be comfortable to learn new software and need to have a sales and marketing mindset. No prior knowledge of Infusionsoft is required. Description Infusionsoft is sales and marketing automation software. This Video Learning Path aims to provide those who are new to Infusionsoft with an introduction to the tool. Packt’s Video Learning Paths are a series of individual video products put together in a logical and stepwise manner such that each video builds on the skills learned in the video before it. Learning Infusionsoft starts by focusing on initial user setup and helps you master key tool competencies in easy stages. We then move onto an interesting discussion on how to sell products online and earn good money. We’ll look at some techniques such as eCommerce Plumbing and automation to help you attract customers. Later, we demonstrate tactics such as campaigns, satisfaction survey, and birthday wishes. Finally, we will take a look at various re-engagement tactics that can be applied to your system to keep long-, faithful customers motivated and on board. By the end of this Video Learning Path, you will learn to improve customer experience and sell products online. About the Author Paul Sokol is an electrical eeer by trade and the Campaign Builder Mad Scientist at Infusionsoft―a moniker earned due to his breadth of knowledge. His first experience with Infusionsoft was when he cofounded jiveSYSTEMS―a business-class video e-mail platform―in 2008 while obtaining his master's degree in signal processing from the University of Central Florida. The company still exists today and is successfully running very efficiently thanks to the automation capabilities of Infusionsoft. Since joining Infusionsoft formally as an employee in June 2011, he has provided over 1,000 hours of small business consulting and helped launch more than 200 clients with Infusionsoft. Overview Section 1: Infusionsoft Fundamentals Lecture 1 The Course Overview Lecture 2 Setting Up Your User Signature Lecture 3 Configuring Your Calendar Lecture 4 Connecting to Social Networks Facebook and Twitter Lecture 5 Configuring Your Company's Logo Lecture 6 Configuring the CAN-SPAM Address Block Lecture 7 Creating New Users? Lecture 8 Creating Custom Fields Lecture 9 Using Merge Fields Lecture 10 Using Campaign Merge Fields Lecture 11 Using Campaign Links Lecture 12 Creating Tags for Database Sntation Lecture 13 Creating Great User Experiences with Tasks Lecture 14 Working Daily Out of My Day Lecture 15 Installing Campaign Templates from the Marketplace Lecture 16 Connecting Web Forms Together Lecture 17 Chaining Campaigns Together Lecture 18 Creating a Contact Us Form Lecture 19 Using Internal Forms and Note Templates for Workflow Lecture 20 Building a Lead Magnet Delivery Lecture 21 Setting Up Web Analytics Lecture 22 Collecting Leads from In-Person Events Lecture 23 Leveraging Offline Media for Lead Generation Lecture 24 Building an Inbound Phone Call Lead Capture Lecture 25 Creating a Simple Referral Request Lecture 26 Building an Automated Twitter Offer Lecture 27 Growing Your Social Following Lecture 28 Creating a PPC Lead Generation Funnel Section 2: Real World Infusionsoft Lecture 29 The Course Overview Lecture 30 Setting Up Your Merchant Account Lecture 31 Creating Products and Subscription Lecture 32 Building Order Forms Lecture 33 Implementing an Automated Cart Abandon Follow-Up Lecture 34 Collecting Failed Automated Billing Attempts Lecture 35 Creating a One-Click Upsell Lecture 36 Building a One-Click Upsell or Downsell Chain Lecture 37 Creating an Evergreen Sales Funnel with an Expiring Offer Lecture 38 Setting Up a Sales Pipeline Lecture 39 Working Sales Opportunities Lecture 40 Building the Perfect Sales Rep Dashboard Lecture 41 Using Round Robins for Sales Teams Lecture 42 Setting Up Lead Scoring Lecture 43 Saving with FAQ Workflows Lecture 44 Meg Custom Opportunity Fields into E-mails Lecture 45 Automating Based on Lead Score Achievement Lecture 46 Building a Long-term Prospect Nurture Lecture 47 Sending Automated Appointment Rders Lecture 48 Snting by Last Purchase Date Lecture 49 Building a New Customer Welcome Campaign Lecture 50 Creating a Customer Satisfaction Survey Lecture 51 Asking for Testimonials Automatically Lecture 52 Setting Up a Birthday Collection Mechanism Lecture 53 Building Automated Happy Birthday Messages Lecture 54 Updating a Soon-to-be-Expired Credit Card Automatically Lecture 55 Re-engaging Inactive E-mails in Your Database Lecture 56 Building a Vaynerchuk Opt-out Lecture 57 Setting Up a Basic Referral Partner Program Lecture 58 Building a Referral Partner Sign-Up Form Lecture 59 Collecting W-9 Forms from Referral Partners Automatically If you are interested in learning new software and have a sales and marketing mindset, then this is the perfect course for you! 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