Published 12/2022MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 6.50 GB | Duration: 5h 21m
Assess the maturity level, write and pitch a change plan, apply Change Management and get to an Expentation Culture What you'll learn Improve the expentation maturity of your organization using change management Motivate your colleagues and higher management to become more expent-driven Assess the current situation and detee the organization's current expentation maturity level Learn everything about expentation maturity and company culture Write a change management plan and pitch it to the board Put your change plan into practice using change management and your soft skills Work on your personal growth to facilitate the change progress and improve your skills Interview techniques to come up with the best solutions and change plan Evaluate and reflect on the change process and detee the next steps Requirements Eagerness to take your organization from a CRO only situation to a culture of expentation You need to have some experience in A/B testing No further prior knowledge is needed Description If you want your organization to grow toward an expentation culture, learn change management to accomplish this, and motivate your colleagues and higher management to become more expent-driven, this will be the right course for you.This course is a complete blueprint for every step from a CRO-only situation to an Expentation Culture. It is based on many books, articles, courses, and my 12+ years of experience in this fantastic line of work.By taking this course, you will...Improve the expentation maturity of your organization using change managementMotivate your colleagues and higher management to become more expent-drivenAssess the current situation and detee the organization's current expentation maturity levelWrite a change management plan and pitch it to the boardPut your change plan into practice using change management and your soft skillsWork on your personal growth to facilitate the change progress and improve your skillsYou will learn everything about your organization, your manager or contact person, and all expentation maturity levels. In addition, you will learn about the company culture, scope & alignment, team, data, tooling & automation, and the expentation process.You will also know how to write and present a change plan, pitch it to the board and prepare for difficult questions. Then, you will put the change plan into practice. You will learn everything about change management, the influence of your soft skills, dealing with resistance, and your personal growth.Change management course setupIn the first part of the Change management course, you’ll learn to assess the current expentation maturity of the organization. This includes getting to know the organization, its goals, and its landscape. Also, you get to know your contact person or manager and your landscape using a force-field analysis. Next, through a questionnaire and interview techniques, you will discover the challenges, obstacles, and hidden forces to get to the next expentation maturity stage.Next, you’ll learn how to write your change plan, pitch it to the board and prepare for difficult questions.Next, you’ll learn how to implement your plan using change management, your soft skills, and personal growth.Finally, you will evaluate, reflect and detee the next steps.This is a complete courseThere is no upsell to another expensive course, and there is no upsell to a coaching program. You will learn everything about change management and how to implement it. I will only reference my other Udemy courses if you or a team member want to learn more about a specific topic.This course will cover everything you need to know in a practical and engaging manner. Together, we will go through the change cycle step by step, with useful and practical frameworks and theories you can put into practice straight away.Start learning change management and grow to an expentation culture todayIf you sign up today, you will have life access to the course, including all future updates. You´ll also get a 30-day no question asked money-back guarantee.If you have any questions during or after this course, please feel free to contact me. I’ll be happy to help you out. You can use the Q&A feature inside the course, send me a private message, or send an email. I will answer all of your questions as soon as possible.Ready to get to a culture of expentation? Sign up today! :-) Overview Section 1: Introduction Lecture 1 Course goals, structure and benefits Lecture 2 Captions and playbak rate Lecture 3 Change management: from CRO to Expentation culture Lecture 4 Why expentation Lecture 5 Course material Section 2: Understanding your organization and manager / contact person Lecture 6 Assessing the current situation Lecture 7 Understanding the organization Lecture 8 Understanding your manager / contact person Lecture 9 A first glimpse of the expentation program Lecture 10 Finding your allies Lecture 11 Force field analysis Lecture 12 Understanding your organization and manager wrap up Section 3: Assessing the current expentation maturity Lecture 13 Expentation maturity Lecture 14 Expentation maturity models Lecture 15 Getting to the next stage Lecture 16 Assessing the current maturity level (maturity scan) Lecture 17 Interviews and asking questions Lecture 18 Assessing the current expentation maturity wrap up Section 4: Company culture Lecture 19 Company culture Lecture 20 Mindset for expentation Lecture 21 Company structure and cross-team collaboration Lecture 22 Leadership, rewards and decisions Lecture 23 The counterbalance Lecture 24 Company culture wrap up Section 5: Scope & alignment Lecture 25 Scope & alignment of expentation Lecture 26 Alignment with business goals and operations Lecture 27 OEC Lecture 28 Where expentation takes place Lecture 29 The goal of expentation Lecture 30 Scope & alignment wrap up Section 6: Team & team goals Lecture 31 Team & team goals Lecture 32 Team members Lecture 33 Theory of constraints analysis Lecture 34 Centralized, decentralized, and CoE models Lecture 35 CoE as the enabler for expentation Lecture 36 Training & education Lecture 37 Team goals & dashboards Lecture 38 Team & team goals wrap up Section 7: Data, tooling & automation Lecture 39 Data, tooling & automation for Expentation Lecture 40 Trust for tools and data Lecture 41 Expentation tool Lecture 42 Automation Lecture 43 Expentation process and insights tool Lecture 44 Tooling, data & automation wrap up Section 8: The CRO and expentation process Lecture 45 The Conversion Rate Optimization and Expentation process Lecture 46 From CRO process to Expentation process I Lecture 47 From CRO process to Expentation process II Lecture 48 Types of expents Lecture 49 Research Lecture 50 Prioritization Lecture 51 CRO and expentation process wrap up Lecture 52 Assessing the current situation wrap up Section 9: Writing a change plan - Improving the expentation maturity Lecture 53 Your change management plan Lecture 54 Writing a change management plan Lecture 55 Presenting your change management plan Lecture 56 Preparing for difficult questions Lecture 57 Writing your change management plan wrap up Section 10: Change model Lecture 58 Introduction to the change management Lecture 59 System 2 and change Lecture 60 System 1 and change Lecture 61 The physical environment for successful change Lecture 62 The social environment for successful change Lecture 63 Rewards & rules for successful change Lecture 64 Expent Lecture 65 Incorporate organizational expentation into your work Lecture 66 Change examples for inspiration Lecture 67 Change management wrap up Section 11: Soft skills for change and performance Lecture 68 Soft skills for change and performance Lecture 69 Personal influence on the change process Lecture 70 Communication skills Lecture 71 Dealing with resistance Lecture 72 Consultancy Lecture 73 Soft skills for change and performance wrap up Section 12: Personal growth for change and performance Lecture 74 Your personal growth for change and performance Lecture 75 Why personal change is difficult Lecture 76 Differences between CRO and personal growth Lecture 77 Setting personal goals Lecture 78 The personal growth process Lecture 79 Personal growth wrap up Lecture 80 Implementing the change wrap up Section 13: Evaluate, reflect & next steps Lecture 81 Evaluate & reflect Lecture 82 Next steps Section 14: Final words Lecture 83 Keep learning Lecture 84 Wrap up of the course Lecture 85 Thank you Conversion Rate Optimization specialists who want to thrive in their work,Product owners who want to learn more about expentation,Entrepreneurs and e-commerce managers who want to apply expentation and motivate others to do so as well,Digital consultants who want to learn about change management and expentation,Lead developers with an interest in change management and company culture HomePage: gfxtra__Change_Man.part1.rar.html gfxtra__Change_Man.part2.rar.html gfxtra__Change_Man.part3.rar.html gfxtra__Change_Man.part4.rar.html gfxtra__Change_Man.part5.rar.html
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