Published 12/2022MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHzLanguage: English | Size: 479.68 MB | Duration: 0h 31m

A Bner’s Guide to Creating Value the Silicon Valley Way

What you'll learn

How to take advantage of four fundamental truths of innovation

How to detee the value of your ideas

How to transform ideas into powerful CO-STAR value propositions

How to formulate compelling elevator pitches for your ideas

How to strengthen the case for your ideas

Requirements

The only prerequisite for this course is having an open mind, an eagerness to learn, and willingness to expent with new ideas

Description

We can all develop the essential skills to think innovatively. Being innovative means finding new ways of solving problems, pursuing opportunities, and brig value to the world. While we all aspire to these goals, most people lack the confidence and capability to turn their potentially brilliant ideas into reality. Right from the start, people being innovative face 2 challenges: 1) how to efficiently turn an initial insight into a valuable idea and 2) how to effectively present the idea so colleagues, customers, and sponsors understand it’s true value. These foundational first steps are key to the successful launch of any innovation journey.This introductory course highlights the CO-STAR method, an innovation technique perfected in Silicon Valley and used to produce business breakthroughs in over 40 countries. The course teaches you how to develop and champion novel solutions. You will learn how to quickly and easily identify the critical aspects of your idea, then transform it into a compelling value proposition you can use to pitch and prove your idea is a winner. These straightforward tools have broad applicability and provide a systematic method for harnessing the full potential of your imagination.This 30-minute course will motivate you to start developing bigger and bolder ideas. It will help advance your career or launch a new business. It can be a catalyst for a more exciting and enjoyable life. After all, who doesn’t like seeing their ideas get realized?

Overview

Section 1: Creating Value Through Innovation

Lecture 1 The Key to Success is Value-Driven Innovation

Section 2: Developing More High-Potential Ideas

Lecture 2 Create compelling value with CO-STAR

Section 3: Generating Support for My Innovative Ideas

Lecture 3 Pitch and prove your ideas are highly valuable

Section 4: Example of an Excellent CO-STAR Elevator Pitch

Lecture 4 Why the Spin Shield pitch is so compelling

Section 5: Harnessing the Power of Quantification

Lecture 5 Following the Value Creation Compass

This course is ideal for anyone who thinks they have a great idea but is unsure how to proceed. I have used these techniques to help students, researchers, eeers, and businesspeople at all levels to break through the uncertainty and successfully deliver valuable solutions to the world.

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