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Lynda - Learning Google Data Studio for Marketers

Learning Google Data Studio for Marketers

English | 1h 1m | Video 720p | Subtitles

With basic knowledge of Google Data Studio, you can turn any information into sleek data visualizations full of meaningful insights. 


But Data Studio offers a special bonus for marketers: easy access to data sets from the entire Google Marketing Platform and social media sites such as Facebook and Twitter. Learn how to create your own engaging and interactive dashboards to track marketing campaigns with Google Data Studio, in this course with Samantha Barnes. Discover how to start a new report from scratch or from a template  and connect to one or more data sources, including analytics, social, paid media, and SEO tools. Then find out how to add different types of charts and graphs to your report and add filters, style, and interactive features such as dynamic menus. Finally, learn how to maximize the visual impact of your dashboard using themes and other design shortcuts, and share your reports with clients and colleagues.

Topics include:

 

Connecting to data sources

Adding charts and graphs

Constructing filters

Adding interactivity

Creating and editing design themes

Sharing reports

 

Homepage:

https://www.lynda.com/Google-Data-Studio-tutorials/Learning-Google-Data-Studio-Marketers/2841622-2.html

 

Lynda - Learning Google Data Studio for Marketers


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