Snapchat is unique. Snapchat is complex. And until recently, the only way to run ads on Snapchat was to go through one of its ads partners. But that changed with the launch of the Snapchat Ads Manager.

In this class, you’ll learn how to:

 

• Develop, create and launch a successful Snapchat ad campaign.
• Optimize your ads by running experiments to see what works best.
• Avoid common mistakes with Snapchat ads.
• Use Snapchat Ad Manager and the Ad Manager Dashboard.
• Identify your target audiences.
• Monitor your ads and analyze their success.