Allow your customers to split an order payment, leave a deposit and pay the balance at a later time. How you can benefit from it: You will sell products and services for which it's better to request a deposit such as the rent of a room for an event, a tailor-made high fashion cloth, etc; You will loyalize your customers by allowing them to pay only a part of the product beforehand enhancing trust and reliability; You will offer a positive service to customers who can't pay the whole amount beforehand avoiding to lose their orders.