What you'll learn
Write with more impact.
Write in a more engaging, professional and compelling manner.
Craft simple, elegant content that’s easy to understand.
Write punchier, more concise messages – with confidence.
Transform your writing into powerful, professional written communication.
Understand how to urge your reader to take action – make that purchase, respond to your email, change their behaviour.
Download cheat sheets to keep beside your computer.

Requirements
The desire to write with more impact – and with confidence.
Sound English writing skills – the course does not include grammar theory.

Description
WRITE WITH IMPACTIf you write for your job or business, college, university or school, this Writing With Impact course is a must-watch.Do you want to write punchy, flowing and effective business communications?Whether you write client emails, essays, marketing material or technical reports, writing engaging, professional and compelling communication will help you make more impact, more quickly.By the end of this course, you’ll write in a manner that gets you noticed – and read to the very end. And you’ll understand how to urge your reader to act – make that purchase, respond to your email, change their behaviour.Do you write for work, business or university?Is your writing clumsy, unfriendly, or text heavy?Do you write too many words?Perhaps you just need to produce your best written communication.This course will equip you with the writing and editing skills to produce impressive written communication that makes a real impact.I’ve worked as a writer and editor for more than 25 years – as a journalist for high-profile international publications, and as a copywriter for countless businesses, creative agencies, government entities and not-for-profit organisations.In this fast-paced business writing course, I share my secrets to writing powerful messages that make an impact – quickly. I reveal simple techniques to make your writing enticing and inspiring to read – giving you the confidence to write powerful communication, with ease.“This course is well-planned and well-presented. The instructor teaches from a foundation of experience in writing business messages. This makes for a decidedly ‘business-friendly’ class rather than one packed with complex rules about grammar and structure.” – Bruce F, Udemy student on Powerful Business Writing: How to Write Concisely.I’ve created cheat sheets you can print and keep next to your computer for easy reference, and exercises that will hone your business writing skills.Forget grammar theory; think easy-to-follow examples and business-oriented content. Like my writing, my explanations are concise and clear – you won’t find yourself sitting through long-winded or technical explanations.At the end of this course, your business writing will:Make more impactBe more succinct and powerfulBe punchy, clear and professionalGrab and hold your readers’ attention