Oreilly - Write a "Big Opportunity" Statement to Align Your Strategy

by Darryl McCall | Released July 2014 | ISBN: 32562HBRHV1028

https://www.oreilly.com/library/view/write-a-big/32562HBRHV1028/

Darryl McCall, executive vice president of Global Supply Chain at Coty Inc., shares how his team implemented the first of John P. Kotter's eight Accelerators. Show and hide more

1. Write a "Big Opportunity" Statement to Align Your Strategy 00:07:13
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