Oreilly - Why Some Ads Go Viral and Others Don't

by Thales Teixeira | Released February 2012 | ISBN: 32562HBR4320AV

https://www.oreilly.com/library/view/why-some-ads/32562HBR4320AV/

Thales Teixeira, Harvard Business School professor, explains what makes us want to watch -- and share -- certain commercials. Show and hide more

1. Why Some Ads Go Viral and Others Don't 00:04:59
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