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Lynda - Marketing with Social Bookmarking - 546103
Lynda - Marketing with Social Bookmarking
Learn how to discover and curate links that engage your customers by developing and implementing a strategic approach to social bookmarking. Marketing and social media expert Martin Waxman shows you how to create a social bookmarking process with Diigo, an easy-to-use knowledge management tool. He explains how to set up goals, research your audience and what they need, find the right content to share, measure your results, and more.


Table of Contents

  • Introduction
  • 1. Developing a Strategic Approach
  • 2. Tips for Getting Started
  • 3. Research, Curation, and Community
  • Conclusion
  • Lynda - Marketing with Social Bookmarking


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