About This Class Copywriting for beginners. Lessons from a veteran web copywriter. There is so much noise online. Literally millions of websites, social media posts, emails and advertising messages all competing for attention. If you want to cut through the noise, stand out from the competition and generate leads and sales, then you need to effectively communicate your message online. Discover how to write web copy that sells your products and services (even if you’re a total beginner) with lessons from a professional copywriter with 14 years’ experience writing copy for 153 different industries. This class is for beginners, experienced writers and anyone who wants to learn the fundamentals of writing for the web. If you’ve ever struggled to come up with the right words to describe your business in an exciting and engaging way. Or if you’ve ever stared at a blank screen with no clue what to write next, then this class is for you! In this 60-minute class, delivered in 16 short video lessons, you’ll learn how to write for the web and turn cold website visitors into warm leads, sales and customers.
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