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Lynda - Social Selling with Twitter - 743183
Lynda - Social Selling with Twitter
Technology like Twitter has fundamentally changed the way people communicate, and the way they buy and sell. Learn how to use Twitter to get in touch with your buyers and start relationships you can use to build trust and sell. In this course, B2B marketing expert Gabe Villamizar explains how to use Twitter for social selling. Discover how to optimize your Twitter profile to enhance your overall visibility and establish trust with decision-makers. Discover how to identify potential buyers, craft interesting tweets and replies, use hashtags effectively, and stay engaged with your followers—online and off. Then find out how to measure your success by tracking key Twitter social selling metrics. By the end, you'll have a new tool to find prospects and accelerate your sales process.


Table of Contents

  • Introduction
  • 1. Social Selling on Twitter
  • 2. Finding and Listening on Twitter
  • 3. Engaging with Your Buyer on Twitter
  • 4. How to Move Conversations Offline
  • 5. Measuring Your Success on Twitter
  • Conclusion
  • Lynda - Social Selling with Twitter


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