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Lynda - Business Writing Strategies - 183418
Lynda - Business Writing Strategies
In this course, Kelley School of Business instructor Judy Steiner-Williams helps you determine how to write for a specific business purpose. Are you presenting information? Are you delivering good news or bad news? Are you looking for support for an idea? Or are you trying to write for a combination of purposes? This course provides the tools, techniques, and templates you need to answer these questions and write for your specific business strategy.


Table of Contents

  • Introduction
  • 1. Deciding the Strategy
  • 2. Analyzing the Situations
  • 3. Analyzing the Audience
  • 4. Determining the Correct Written Channel
  • 5. Strategy Specifics
  • 6. Choosing the Language
  • 7. Strategy Outlines
  • 8. Templates for Common Writing Strategies
  • Next Steps
  • Lynda - Business Writing Strategies


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