by Michael Connors, Evan Ryan, Bruce McCarthy, C. Todd Lombardo | Publisher: O'Reilly Media, Inc. | Release Date: March 2019 | ISBN: 9781492054542

A good product roadmap is one of the most important and influential documents an organization can develop, publish, and continuously update. In fact, this one document can steer an entire organization when it comes to delivering on company strategy.This practical guide teaches you how to create an effective product roadmap, and demonstrates how to use the roadmap to align stakeholders and prioritize ideas and requests. With it, you'll learn to communicate how your products will make your customers and organization successful.Whether you're a product manager, product owner, business analyst, program manager, project manager, scrum master, lead developer, designer, development manager, entrepreneur, or business owner, this audio book will show you how to:Articulate an inspiring vision and goals for your productPrioritize ruthlessly and scientificallyProtect against pursuing seemingly good ideas without evaluation and prioritizationEnsure alignment with stakeholdersInspire loyalty and over­-delivery from your teamGet your sales team working with you instead of against youBring a user­ and buyer-­centric approach to planning and decision-makingAnticipate opportunities and stay ahead of the gamePublish a comprehensive roadmap without over­committing

1. Opening Credits 00:00:19
2. Dear Roadmap Letters 00:01:57
3. Foreword 00:03:46
4. Preface 00:12:01
5. Acknowledgments 00:06:37
6. Chapter 1: Relaunching Roadmaps 00:30:54
7. Chapter 2: Components of a Roadmap 00:17:43
8. Chapter 3: Gathering Inputs 00:22:22
9. Chapter 4: Establishing the Why with Product Vision and Strategy 00:34:15
10. Chapter 5: Uncovering Customer Needs Through Themes 00:31:34
11. Chapter 6: Deepening Your Roadmap 00:19:06
12. Chapter 7: Prioritizing–with Science! 00:54:38
13. Chapter 8: Achieving Alignment and Buy-in 00:29:17
14. Chapter 9: Presenting and Sharing Your Roadmap 00:45:44
15. Chapter 10: Keeping It Fresh 00:36:24
16. Chapter 11: Relaunching Roadmaps in Your Organization 00:18:35
17. Closing Credits 00:00:32