This course will teach you how to photograph food and products in a way that makes people (consumers, buyers, clients, viewers) want it immediately, purchase more frequently, and in larger quantities—ultimately helping your client earn more. You’ll learn to choose the right equipment, techniques, and lenses specifically for food photography. You’ll master lighting and its possibilities, like creating a sense of depth in your shots. You’ll effortlessly build compositions that grab attention and spark interest. You’ll discover many ready-to-use compositional tricks and solutions that make a photographer’s work faster and easier. You’ll be able to literally freeze time and motion. Levitation, “freezing the frame,” illusions, and special effects in the frame will become your superpowers. You’ll take control of any textures: liquids, powders, dust, smoke, foam, and sparks. You’ll learn how to create images that sell, emphasizing crucial details for purchasing decisions, highlighting benefits, and addressing the needs that the product or dish fulfills. You’ll explore the specifics of working as a food photographer in cafes, restaurants, and stores. You’ll learn to shoot in different interiors and environments, select the right props, and capture dishes during preparation. After this course, you’ll be able to take “delicious” photos of dishes during cooking, various desserts, chocolates, meats, bread, fast food, liquids, and gourmet meals. You’ll build a standout portfolio that sets you apart from other photographers. You’ll also master effective communication with both large and small clients, allowing you to work under favorable conditions. This course will help you become a modern commercial food photographer who can work anywhere in the world with any client—from grocery stores to Michelin-starred restaurants.
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