Content Marketing Mastery: A Digital Marketer's Guide to Engage, Convert and Retain Customers is the ultimate online course for anyone looking to enhance their content marketing skills. This comprehensive course includes five modules that cover everything from the basics to advanced tactics for creating effective content strategies, improving engagement, optimizing for search engines, and driving conversions.

In Module 1: Introduction to Content Marketing, you'll learn what content marketing truly means and why it's so important for digital marketing in today's age. You'll also learn about the benefits of content marketing, including how it helps increase organic traffic and leads.

Module 2: Content Strategy dives deep into the different tactics and strategies you can use to create incredible content that resonates with your target audience. This module covers content ideation and creation, keyword research and implementation as well as promotion strategies as well as the creation of marketable content.

Module 3: Content Creation is all about the creative aspect of content marketing, such as different types of content formats, how to create high-quality content and copywriting and messaging. You'll also learn how to optimize your content for search engines.

Module 4: Content Distribution is where you'll learn how to build and execute effective distribution strategies. This module covers social media marketing for content, email marketing and automation, influencer marketing and leveraging paid advertising to boost your content's performance.

Lastly, Module 5: Content Analytics and Optimization focuses on measuring your content's success, analyzing the data and optimizing your strategy based on your insights. You'll learn how to use important metrics to monitor the performance of your content effectively. The module also features techniques for testing and experimenting with your content to enhance your campaigns' outcome.

By the end of the Content Marketing Mastery: A Digital Marketer's Guide to Engage, Convert and Retain Customers course, you'll not only have a comprehensive understanding of content marketing, but you'll also be able to create an effective content marketing strategy for your brand. Join today and take the first step towards mastering content marketing.