What you'll learn
Use of ChatGPT for Digital Marketing client onboarding and relevant templates
Use of ChatGPT for Creating Digital Marketing strategy including Audience Analysis, persona building, Market Research, Competitor Audit
Use of ChatGPT for Campaign plans, Media Plans and Ad copy
Advanced use cases of ChatGPT for Digital Marketers like Focus Groups, A/B testing architecture, etc
Use of ChatGPT for content marketing strategy
Use of ChatGPT for creating Case study and white papers

Requirements
This course starts from absolute basics

Description
Why this course:
This course is tailored for digital marketers after extensively researching and working with these strategies on live projects
You will gain knowledge about working on strategies along with doing it with AI tools like ChatGPT
The world of marketing is evolving, and those who adapt will thrive while the rest fall behind. This course is your opportunity to acquire the skills that will future-proof your career and make you the go-to marketing expert everyone envies. No fluff—just actionable strategies to implement today.
A Word from the course creator:
This course has been carefully structured keeping in mind the digital marketing lifecycle. I have created this course after extensively testing ChatGPT for more than a year everyday on love projects
I honestly believe that ChatGPT can do first drafts of 80% of the work we do in Digital marketing agencies and only needs a sense check or adding finesse. For me personally, adding ChatGPT in my workflow has made me very efficient and work has become a bit more fun and creative
You will learn to use ChatGPT for following use cases:
1. ChatGPT for Marketers and Introduction to Prompts
2. Client & Client Assets Audit
3. Project briefing
4. Digital Media Strategy
Market Research
Competitor Research
Audience Analysis & Persona Building
Media Planning and Media Mix
Keyword Analysis
Campaign planning
Creative and Copy
5. Reporting and Analysis
6. Organic Marketing
Content Pillars & Calendar
Content Strategy (Video)
7. Advanced uses
Focus Group
Testing Architecture
Custom GPTs (for Marketers)
Professional templates
Case study and white papers
FAQ’s
Sentiment Analysis
Ad Tech Architecture
8. RFP creation
Who this course is for:
Digital Marketers who want to leverage AI in their career and become future proof
Beginners in Digital Marketing who want to get an edge over others by leveraging AI
Marketing enthusiasts who want to adapt and learn marketing in the new AI age