What you'll learn

Master the basic concepts and functions of artificial intelligence large models.

Understand the importance and application of user profiling in digital marketing.

Learn how to use AI large models to collect, process, analyze, and generate user profile data.

Gain the ability to actually manipulate AI large models to optimize user portraits.

Requirements

Basic marketing and user analytics knowledge.

Have some understanding of artificial intelligence and machine learning.

Familiar with data processing and analysis tools.

Description

Dear students of the udemy, I am "Product Manager Lornshrimp", with more than 20 years of experience in marketing products and intelligent strategy products. Today, I am very honored to invite you to participate in the course "Creating the Most Personalized User Experience: How to Maximize the Magical Power of AI User Portraits" in my "Intelligent Marketing: How Big Models Empower Operations and Product Managers" series.In this digital age, understanding and applying AI technology to improve marketing efficiency and product quality has become a must-have skill for every operations and product manager. This course aims to deeply explore how to accurately grasp user needs and provide personalized services through AI user portrait technology, so as to stand out in the fierce market competition.The background of the course is built on the rapid changes in the current marketing environment, and the goal is to help everyone master the core concepts, technologies and application practices of AI user portraits, and the highlight is to combine rich case studies and practical operation guidance to ensure that each student can apply the knowledge they have learned to practical work, and achieve personal ability improvement and business results growth. Let's embark on this learning journey and explore the infinite possibilities of smart marketing!

Overview

Section 1: The artificial intelligence model makes your user portrait data richer

Lecture 1 how to use artificial intelligence models to obtain more user information

Lecture 2 The Principles, Methods and Effects of Artificial Intelligence Large Models

Lecture 3 User portrait data security is not a problem, and the artificial intelligence

Section 2: How does the AI model help user portrait analysis?

Lecture 4 How to Optimize Your User Data with Large Models and Improve Your User Portrait

Lecture 5 Use large models to depict user portraits

Lecture 6 large model technology allows your users to hide

Section 3: Use artificial intelligence models to create high-precision user portraits

Lecture 7 How to Build User Models and Analyze with Large Models

Lecture 8 Application and Practice of Artificial Intelligence Large Model

Lecture 9 How to use the artificial intelligence model to create a more perfect user portr

Section 4: How to use artificial intelligence models to create efficient user portrait appl

Lecture 10 artificial intelligence large model user portrait in advertising

Lecture 11 intelligence large model user portraits to improve the personalization and effec

Lecture 12 how to use the user portrait of the AI model to improve the value and contributi

Lecture 13 AI large model user portraits will give your marketing strategies and campaigns

Lecture 14 Opportunities and challenges of artificial intelligence large models in the appl

Section 5: Persona: Understand your users and optimize your business

Lecture 15 Definition of a user persona

Lecture 16 The role of user portraits

Lecture 17 The constituent elements of a user persona

Lecture 18 Application scenarios of user portraits

Product managers and operations staff, especially those working in digital marketing areas such as e-commerce, ad marketing and user growth.,Technicians interested in artificial intelligence and user data analytics.,Business decision makers who want to improve user experience and business efficiency.