What you'll learn

Understand what account management in software engineering and consulting is about

Skills necessary to be successful in account management

Challenges of account management in software engineering and consulting

Real life examples of success stories and failures

Mistakes to avoid

Women in tech: challenges, opportunities and strategies

Requirements

No prerequisites or prior experience required

Description

This course delves into the complex and dynamic interplay between client management and the realm of software engineering. As an MBA graduate with two decades of experience in account management, business development, and product marketing within the high-tech industry, I bring a diverse background shaped by roles in both small startup environments and large tech corporations. Currently serving as a Senior Account Manager at a software development consultancy for the past nine years, I have overseen a $23 million revenue portfolio of projects for our client, Google.In today's rapidly evolving digital landscape, the success of software projects hinges not only on technical prowess but also on effective communication, strategic planning, and robust client relationships. This course is meticulously crafted to bridge the divide between the technical intricacies and the business dimensions of software development.Topics covered include the fundamentals of Key Account Management, exploration of challenges and opportunities for women in tech, the essential soft and hard skills required for successful account management, effective time management and communication tools, specialized tools for account management, the significance of project delivery, and insights into achieving triumphs and learning from failures.This course transcends theoretical concepts, offering practical applications enriched with real-world case studies, anecdotes, and examples drawn from my extensive professional journey. Participants can expect a holistic and hands-on approach, equipping them with the practical skills needed for success in the dynamic intersection of client management and software engineering.