What you'll learn

Understand the core concepts of sales and marketing and how to apply them to your career

Learn influence principles to get any employer or client to hire you

How to stand out from your competition and get your target's attention

Build your own personal brand and marketing plan

Requirements

No experience required.

Description

This course is right for you if:- You have completed or intend to complete a coding/programming/data science course- Have little to no knowledge on the topic of self-marketing- Want to maximize your income throughout your careerYou want to learn coding and data science, either to work a well-paying job or to build your very own software and apps and earn from them.But once you have learned how to code - how to make sure you get hired for the job you want? How can you sell yourself - and your code - for as much as possible?As millions of people around the world get into coding every year, there's more and more competition for selling code and software, as a freelancer and as an employee.After taking this course, you will be equipped with the right sales and marketing skills to earn as much as possible from your knowledge, even if you're not as skilled as your competition.This course is divided into three parts: In the first part, you will learn best-practice self-selling techniques that top salespeople, marketers, C-level executives and successful freelancers use to get higher income from their work.You will learn how to:- Adopt the salesman's mentality for data scientists and coders- Use influence principles to get employers and clients hooked on your offerIn the second part, you will learn to craft a professional CV and cover letter and how you can ace your interviews using the self-selling techniques.You will learn how to:- Build a professional cover letter and CV- Ace your interviews- Make yourself indispensable to your companyIn the third part, you will learn to build your own online freelancing business, how to find prospective clients and how to advertise your software and skills to maximize clicks, views and profits.You will learn how to:- Define your target market using market research techniques- Build a comprehensive marketing plan to analyze the best opportunities- Create a marketing plan for yourself, including personal brandingTo make it as easy and fast as possible, we will be using a pre-made marketing template which you will fill as the course goes along. By the end of the last lecture, you will have your own ready-made marketing plan.Start Lecture 1 now !NOTE: As per Udemy policy, all students are eligible for a full refund within 30 days of purchase.