A jam packed course the gives all my secrets to making a complete stranger a paying client including web presence.

What you'll learn

Learn how and where to find potential customers.

Understanding the sales process from a hospitality and food service point of view.

Building your own professional and functional business website step by step (incredible value!)

How to create contracts and Banquet Event Orders with downloadable templates and examples.

How to kickstart your sales funnel using the effective, local hiring app, Thumbtack

A step by step, color by numbers, sales script to take your potential client from stranger to high paying customer.

Requirements

No hospitality business experience is required. This course is for anyone trying to breakout into the industry or to polish their existing operation and service offering.

Description

This is probably the one most valuable module in the entire course and the reason will become apparent very, very soon. In this course we begin with teaching out how to sell. What is the sales process for a caterer? How do you find clients? How to you get these people to trust you and to pay you? How do you market your business? How can you create a website for cheap?I give you a crash course on how to get your website started and set up in one day!I also give you a step by step process in creating a valuable Thumbtack profile. What is Thumbtack? An invaluable resource for those trying to get their first high paying catering client.Through the course and my sales strategy I will show you my perfected sales script so you know exactly what to say and how to say it when you talk to potential clients on the phone or in person or online.I will also teach you how to draw up a professional event contract called the BEO or Banquet Event Order so you know exactly what the customer is going to get, pay and expect.Chef William Morin prides himself in delivering his clients the best possible business growing strategies available on the marketplace. He is a New England native and no stranger to the hospitality industry. From high school culinary classes, studying abroad in Italy, to heading up multi-million dollar restaurants. "Billy" is accomplished in the industry.Celebrity Chef New Hampshire states:"...our next Celebrity Chef, William Morin! Born and raised in Salem, William was bit by the cooking bug early at the age of 14, working as a bus boy in a local diner. After four years of bussing tables and eventually working the line at the diner throughout high school, William was accepted into the country’s most prestigious culinary school, the Culinary Institute of America in Hyde Park, New York."Billy has been; featured in various New England publications, a Thumbtack Top Pro, teaching Culinary Arts classes and featured in public speaking events.Billy's hobby, digital marketing, eventually merged with his Culinary passion and he gave birth to The Morin Hospitality Group. A company dedicated to helping businesses realize their untapped potential in the digital space.

Overview

Section 1: Introduction

Lecture 1 Introduction

Section 2: Stranger To Client

Lecture 2 Stranger To Client

Section 3: Build A Website Walkthrough

Lecture 3 Build A Website

Lecture 4 17 Min Website

Section 4: Banquet Event Order Bible

Lecture 5 Banquet Event Order Bible

Section 5: Thumbtack Mastery

Lecture 6 Thumbtack Mastery

Section 6: Sales Process and Script

Lecture 7 Sales Script Walkthrough

Aspiring home catering business owners.,Line cooks and Chefs who want to learn how to get their own clients.,Culinary Students or Hobby Culinarians that want to begin their own catering business.,Hospitality professionals and business owners who want to launch and expand a catering business segment or banquet business segment.,Food Service professionals who want to learn how to sell to a client.