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Lynda - Calculating Gross Profit with Google Analytics - 521154
Lynda - Calculating Gross Profit with Google Analytics
Tackle the complex task of calculating gross profit using Google Analytics. This focused, practical course is designed help store owners, marketers, and developers set up complex calculations and generate reports. Patrick Rauland explains the benefits that can be gained by discovering your cost of goods and gross profit. He then shows you how to calculate these financial values, add custom metrics, and generate reports.


Table of Contents

  • Introduction
  • 1. Adding Cost of Goods Data
  • Conclusion
  • Lynda - Calculating Gross Profit with Google Analytics


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